Ping Wang and Guowei Zhang of GWP Architects align their design for the headquarters of Sanqi Interactive Entertainment with the technology group’s corporate culture, for a lively space that will be future- and people-oriented

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Ping Wang and Guowei Zhang of GWP Architects align their design for the headquarters of Sanqi Interactive Entertainment with the technology group’s corporate culture, for a lively space that will be future- and people-oriented

Guangzhou, China

Located in the heart of Pazhou CBD in Guangzhou City, Sanqi Interactive Entertainment Global Headquarters by Ping Wang and Guowei Zhang of GWP Architects for Guangzhou Sanqi Cultural Innovation Technology will become one of the newest additions forming the “Golden Triangle” for economic development at the central area of Guangzhou.

Sanqi Interactive Entertainment Global Headquarters has recently been awarded a 2022 International Architecture Awards Honorable Mention by The Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies.

Pazhou boasts geographical advantages and faces the Zhujiang New Town and Guangzhou International Financial Center across the river.

This area is currently becoming the core engine for creativity and growth of the city in the future. 

Sanqi Interactive Entertainment Network Technology Group initiated a design competition in August 2020 to solicit design schemes globally for its future headquarters building. 

GWP Architects team competed with many other renowned design firms and eventually won with the design concept with the title “home for fun-loving hearts where joy is created.”

The architects will continue to provide comprehensive design services in the upcoming phases of the project. 

The design concept of GWP echoes and resonates with the corporate culture of Sanqi Interactive Entertainment Network Technology Group, a leading enterprise in Guangzhou’s game entertainment industry. 

The project’s design fully balances a series of technical implementation issues such as function, space, comfort, ecological energy saving, and construction. 

GWP proposed a future-oriented, people-oriented, lively, and interesting space for this headquarters office environment, creating a rich and diverse space experience and interaction. 

The design concept matches the company’s corporate mission, which is to “bring fun to the world.” 

The three-dimensional greening spiral covers the entire building from bottom to top. 

To adapt to the characteristics of the Lingnan climate, GWP designed a modular skin system on the building’s facade. 

By controlling the combination of modules, the facade forms a shading element, ensuring natural lighting in the room while reducing solar radiation.

This achieves efficient energy-saving control, while at the same time giving the building an aesthetic charm. 

A modular plane system adapts to the flexible needs of enterprises for space utilization and the possibility of irregular function conversion. 

In a standard long and wide box space, office modules, meeting modules, and public activity modules are formulated. 

The number and location of each module in the standard layer can be flexibly deployed according to needs. 

The foundation stone laying ceremony was held in April 2021 and the project is now under construction.

Project: Sanqi Interactive Entertainment Global Headquarters
Architects: GWP Architects
Lead Architects: Ping Wang and Guowei Zhang
General Contractor: China Construction Second Engineering Bureau Co. Ltd.
Client: Guangzhou Sanqi Cultural Innovation Technology Co., Ltd. 
Photographs Courtesy of the Architects

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